I build worlds around ideas.

Who I am

Former professional athlete. Identity designer. Creative director. Author in progress. I've never lived in one category and I've stopped pretending I should. I'm a hybrid — in origin, in discipline, in how I think. What ties it all together is one obsession: figuring out what things are really made of, and building from there. I don't decorate ideas. I architect them.

Still curious

What I do

I build worlds around ideas — for brands, for people, for projects that refuse to stay in their lane. Brand identity. Creative direction. Copywriting. Illustration. What that actually means is this: I find the thing that makes something true, and I make sure everything around it reflects that. If your brand doesn't feel like itself yet, that's where I come in.

Services

BRAND IDENTITY

CREATIVE DIRECTING

COPYWRITING

ILLUSTRATION

REPRESENTATION

How I work

Honest. Obsessive. From the inside out.

On my mind

02/12/22

10 Steps to Enthusiasm

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What they say

Sasha is an authentic professional with the best possible energy. Working with Sasha is always easy as she quickly understands the vision and delivers on that with perfect precision. Her charisma reaches far beyond any screen and grab a hold of our audiences hearts. As real as they come.

Alexander Lindt
Founder of Radinn

“Sasha has been my go to person to bring on any international campaigns since Lightbros was born. Her concepts never fail to land, and her hands on work has resulted in many of our long term clients.”

Forest Bakker,
Founder of Lightbros Creative

“I felt so identified with your copy, that I took a screenshot of the tagline and made it my phone background!”

Annabelle Terzieva
Casio Marketing Manager

“Sasha identified and portrayed Munduko's spirit (Kruger National Park) better than I could have done by myself. I am now confident the Land and the animals will be heard and seen in a way that will instil instant respect. I am looking forward to see her take on the future locations she explores!”

Tom Robson
Founder of Munduko Private Game Reserve

"Sasha's understanding of what drives sales and attracts the desired audience to a product or business is spot on. Her work both behind the scenes and upfront with clients means she quickly grasps and transforms something familiar into something exciting and desirable."

Nicholas Gabriel
Digital Strategist at The Star

"Sasha’s deep connection to important global issues, ensures that her brilliant graphics, campaigns and branding for products, places them at the forefront of what is current, cool and inspiring for the targeted marketplace."

Adrien Lange
Founder & Creator of 'Play it Out'

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